Robert “Groovy Bob” Fraser was a charismatic gallery owner and art dealer who, in many ways, embodied the spirit of the so-called Swinging Sixties. He was the handsome, dedicated follower of fashion in the clothes sense, but a leader of fashion in the artistic sense by embracing the British pop art movement and championing many of its artists. He was the King of Cool, the archetypal party-goer who befriended many of the top musicians of the day including the Beatles and the Rolling Stones, members of whom who would mingle together with artists at his Duke Street Gallery or his Mount Street flat. That marriage of pop and pop art seemed one made in heaven, or at least in Mayfair.